Where Local Stories Take Flight
Guaramayo is a creative studio and storytelling lab by José Arturo Quiles.
Exploring how culture, strategy, and imagination come together to craft stories that connect and inspire.
The Origin of Guaramayo
A symbolic encounter between two powerful birds inspired this studio — a bridge between creativity and structure, instinct and intention.
Guaramayo began as a personal experiment to explore storytelling beyond convention, blending art, culture, and technology into narratives that move people.
Born in Puerto Rico, it moves with imagination, rhythm, and resilience.
Guiding Principles
Clarity before spectacle.
Culture at the center.
Rhythm matters.
Less, but better.
Purpose over noise.